About the artists
Romanian Product Design, Interior Design, Branding and Graphic Design
We are passionate about everything that you can imagine and anything that can be designed. It does not matter whether you’re thinking about a chair with a special backrest designed for your specific needs or the creation of your brand’s identity and exhibition booth.
Every problem has a reason. If there is no problem, there is no reason to change.
So first thing’s first. Let’s find the problem you need solved.
After that we erase everything we know about the given solutions and we start fresh. Our design process is a step-by-step approach to solving the same old problems through new ideas. We usually go through 3 steps of development during a design project:
- Ideas & Concepts
- Project and budget planning
- Branding & ID
- Graphic Design
- Interface Design
- Product Design
- Interior Design
- Retail Design
DZNR Design Studio
The project was submitted in a public competition for designing Romania’s national stand at the international furniture fairs. The competition had specific technical requirements. There is an imperative need to refresh and update Romania’s image at international fairs such as the Milan Design Fair. Our team has participated both as visitor and exhibitor at these fairs several times and has introduced its conclusions in the presented project. The project participated in a competition whose aim was to find a design for a new exhibition stand. The competition jury was mainly made out of not-so-open-to-change members who voted for another design, which in our opinion resembles very much the previous design. So our belief is that our project failed because it did not take into consideration that the jury will resist change and go the classical way, even if one condition was to submit a “new design”